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EmblemHealth Sells WellSpark Health to Vitality Group
NEW YORK, NY – November 19, 2024 - EmblemHealth, one of the nation’s largest nonprofit health insurers and a market leader in value-based care, today announced it has sold WellSpark Health to Vitality Group, LLC.
“WellSpark has brought innovative coaching, personal support, and wellness engagement solutions to members in thirty states. We are proud to have launched WellSpark within our enterprise. Selling the company to Vitality will allow it to continue to grow and continue to make a measurable difference in people's lives,” said Karen Ignagni, Chief Executive Officer, EmblemHealth family of companies.
For more than ten years, WellSpark has provided wellbeing solutions including a wellness platform and coaching services to employers across the country, including some of the hardest-to-reach workforces.
Vitality is the world's largest behavior-change platform, dedicated to guiding people toward better health. By combining industry-leading technology, data, artificial intelligence, incentives, and behavioral science, Vitality encourages healthy changes for individuals and organizations. As global experts in member engagement and behavior change, Vitality will amplify WellSpark’s capabilities to reduce costs beyond traditional wellness programs and provide the coaching experience that clients are looking for.
“We are delighted that our acquisition of WellSpark will provide a coaching experience that will further enhance our capabilities and fulfill our core purpose of making people healthier,” said Maia Surmava, Vitality’s chief executive officer. “WellSpark’s health coaching and expertise in forming human connections perfectly complements our engagement platform’s innovative technology to offer a truly embedded and differentiated coaching experience.”
The sale was completed on November 14, 2024.
About EmblemHealth
EmblemHealth is one of the nation’s largest nonprofit health insurers, with more than three million members and an 80-year legacy of serving New York’s communities. The company offers a full range of commercial and government-sponsored health plans to employers, individuals, and families, as well as convenient community resources. As a market leader in value-based care, EmblemHealth partners with top providers and hospitals to deliver quality, affordable care. For more information, visit emblemhealth.com.